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TU-AMA Blog
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Food Insecurity in Philadelphia
In 2021, 38 million Americans faced food insecurity according to the USDA. Food insecurity occurs when an individual has limited access...
Dec 12, 20213 min read
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Grace Cafe Meal Serve
On Sunday, November 14th, four members of Temple’s AMA attended a session of Grace Cafe at Arch Street United Methodist Church. Grace...
Nov 24, 20212 min read
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Volunteering at the Giving Factory: Fall 2021
Last month, on October 19th, ten members from Temple University’s American Marketing Association (TU-AMA) had the opportunity to return...
Nov 2, 20212 min read
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Halloween Thrifting Guide: A guide to shopping sustainably for your Halloween costume this year!
Ah, thrifting. A necessity for some, a hobby for others, and a sustainable way to piece together your dream costume for your upcoming...
Oct 27, 20213 min read
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The Broken Window Theory
When the end of July rolls around and off-campus apartment leases are up, Temple University students move in and out of them. For those...
Sep 19, 20213 min read
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Volunteering at Cristo Rey Business Bootcamp: Summer 2021
Earlier this month, Temple University American Marketing Association (TU-AMA) had the opportunity to volunteer with Cristo Rey...
Sep 6, 20212 min read
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The Rise of Sustainable Marketing
Thanks to the pervasive influence of social media, there is increased scrutiny of marketing organizations in terms of where products are...
May 13, 20213 min read
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The New iOS Update and its Impact on Digital Marketing
Companies and app developers fear that many people will opt out of tracking. App developers will lose out on data they previously sold...
Apr 19, 20212 min read
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CSR: A New Era for Business
Corporate Social Responsibility is a self-regulating business model that helps a company be socially accountable.
Apr 5, 20214 min read
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Can Social Media Content Increase Your SEO?
Although the short answer to the question at hand is no, a correlation between social media and SEO leaves the answer to be yes.
Mar 28, 20212 min read
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Membership Monday: Heather Schaffer
Our AMAzing member in the spotlight this week is Heather Schaffer! “Hi! My name is Heather Schaffer, and I am a junior marketing major at...
Mar 22, 20212 min read
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Membership Monday: Maeve Coogan
Our AMAzing member in the spotlight this week is Maeve Coogan! Maeve is a sophomore marketing major, planning on minoring in...
Mar 8, 20212 min read
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Sexism: Define It. Discuss It. Eradicate It.
“Sexism” has become a dirty word that no one wants to address or discuss, even if it is still happening in our world and workplaces.
Mar 4, 20213 min read
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Membership Monday: Layla Kasymov
Our AMAzing member in the spotlight this week is Layla Kasymov! Layla is currently a Junior Marketing major and International Business minor
Mar 1, 20212 min read
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Finding an Internship During COVID-19
Internships are a great way for students to get a taste of what they want to do in life once they graduate college.
Feb 28, 20216 min read
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Hoot-a-THON 2021
Temple University American Marketing Association (TU-AMA) participated in the annual event, Hoot-A-Thon 2021.
Feb 23, 20211 min read
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TikTok: Social Media Fad, or Legit Marketing Tool?
As more and more people begin to use the app, brands have started exploring TikTok as a new advertising medium.
Feb 4, 20213 min read
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Homelessness in Philadelphia
There are approximately 5,700 individuals facing homelessness in the city of Philadelphia, 950 of which are considered unsheltered.
Feb 4, 20214 min read
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Combating Global Food Insecurity and Poverty
TU-AMA has positively affected change by tackling food insecurity and the need for clothing and winter essentials in Philadelphia.
Jan 5, 20214 min read
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TU-AMA’s 8th Annual Regional Conference
Since 2012, Temple University’s American Marketing Association (TU-AMA) has hosted an annual regional marketing conference.
Dec 13, 20201 min read
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Racial Injustice
In 2018, I was visiting my favorite pizza shop after school and ordering my regular cheese pizza to-go.
Dec 1, 20205 min read
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Volunteering with Love Your Park Fall Service Day: Fall 2020
The city of Philadelphia celebrated its 65+ parks by hosting volunteer events to clean and green with the community.
Nov 17, 20201 min read
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Volunteering with Habitat for Humanity: Fall 2020
Temple University American Marketing Association (TU-AMA) joined Habitat for Humanity at their Kensington Warehouse!
Nov 12, 20201 min read
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Volunteering at the Giving Factory: Fall 2020
Temple University American Marketing Association (TU-AMA) kicked off our Fall 2020 volunteering with Cradles to Crayons! This past...
Oct 29, 20201 min read
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